Kicking Off Another Year of Events with Creative Calderdale

Creative Calderdale presents Tony Johnston, Head of Training at the Press Association – 15th March 2012 at the Elsie Whiteley Innovation Centre,
Hopwood Lane, Halifax, HX1 5ER


18:00 – 19:00   Hot Food and Registration
19:00 – 19:30   Welcome and Opening Pitches
19:30 – 20:30   Tony Johnston
20:30 – late      Networking

Creative Calderdale are pleased to announce that their speaker for March will be Head of Training at the Press Association, Tony Johnston.

Tony will be delivering a talk entitled; The Future of Newspapers and the Media and will cover areas such as the technological challenges and opportunities, the role of social media in the news cycle, changing consumer habits and the Leveson inquiry into Press Standards. Tony is personally responsible for training journalists for the major newspapers and broadcast television channels in the UK.  He is a specialist in the media industry and has a wealth of knowledge that he would be willing to share with creative industries who want to get an insight into how the media is likely to change over the next 18 months. His areas of expertise include:

·         Social media – making the most of it
·         Developing PR strategy and writing press releases
·         Writing for web

Whether you’re a budding journalist, freelance copywriter or just want to make the most of the media for your business, this event is a must if you want to boost your profile in 2012!

This event is free to creative, digital and cultural industry professionals. If you would like to attend, please register online here – places, as ever, are limited and will be allocated on a first come served basis so don’t delay – register today!

We have a limited number of exhibition and pitch slots available for March, if you would like to take up either opportunity please email events@creativecalderdale.co.uk.

For more information and to sign up for free as a member of Creative Calderdale, please visit www.creativecalderdale.co.uk

2012’s enterprise club commenced last night with Mohammed Aleem, Enterprise Coach

23rdJanuary 2012
‘Is starting a business right for you’


The first of 2012’s enterprise club kicked off last night with Mohammed Aleem, Enterprise Coach from Leeds, York and North Yorkshire Chamber.

Aleem gave an excellent overview of the key areas that need to be considered when starting out as a new business. He highlighted the importance of developing a business idea into a clear vision. This can be achieved by’ following the enterprise coach ‘honing your business idea’ exercise. This exercise requires the start up to focus on sixteen key areas, for instance:

Why have you chosen this business idea?
What difficulties might you have?
What can you do to overcome these difficulties?
What are your strengths? Could you use them to create a business.
When do you plan to start trading?
Who are your competitors?
Who are your customers?

After a group discussion around these areas Aleem moved on to market research and emphasised the importance of getting to know both your potential consumers and competitors.

The final part of Aleem’s presentation looked at marketing. Aleem pointed out how marketing is quite a broad term, encompassing many things that we all do on a day to day basis. So, marketing not only includes advertising your goods and services or distributing flyers etc but it can also refer to daily activities, such as telling the people you meet on a daily basis about your idea, the image and branding that you have for your business, through to the quality of  customer care that you provide.

One of the top tips that I took away form Aleem’s presentation was his advice to draw up a large plan of all the market research and marketing areas that need to be considered. Aleem suggested displaying it on a kitchen wall and adding to it each day when an idea occurs to you.

To find out more about the services Aleem offers please email him at: mohammed.aleem@yourchamber.org.uk

The next Enterprise clubwill focus on tax and national insurance and runs on the 6th of February 6 – 7.45pm at Leeds Central Library. To find out more please ring Business and Patent Information Services 0113 2478266

Final days in India

by Joyce Claterbos


We've made the local papers three times so far about various events we've attended. ASB, the school here, is using our visit to generate a lot of PR for their MBA program because it's so new. Having a relationship with a US school is a real coup for Indian schools. 

The group at the Hill Palace, one of the residencies of the royal family of Kerala.
Front to back: Mahesh, Erica, Joe, Alisha; Joyce KB Aaron, Natalie, Liz, Gordon, Case, Helen, Apryl; Wes, Jordan, Anobio, Wes, Gordon, Boone, Nick.
Friday we were in Cochin and saw the Hill Palace, one of the residencies of the Kerala royal family. It was donated to the state and is now a museum. Regrettably, we could only take pictures outside so there are no shots of the beautiful gold crown and the formal reception rooms. In the evening we saw a presentation of traditional dances and costumes. It was pretty spectacular. We met a person who graduated from KU in 2008! 

We got to ride on a houseboat on Lake Vambanad Monday. It was a lot of fun. We had lunch cooked on the boat and most of us went swimming. We were tied up to the bank next to some rice fields and the student found a coconut tree that hung out over the lake. Several climbed the tree, picked a coconut, and then jumped into the lake. Lots of fun until the owner of the tree came up in his boat and asked us to quit! We left his coconuts in a small pile on the bank for him.

Tuesday we visited a cashew factory and had a boat ride and dinner at Sundara Theeram, a local lake. We walked down a dirt track to the lake to a covered set of tables. It started raining after the dinner so KB hired a jeep to carry up back up the track to the bus which was parked on the paved road. I think the students had the most fun on the ride back up the track. It was muddy and bumpy and was a lot like the safari ride at Animal Kingdom at DisneyWorld! Some students were invited into a local woman's home to meet her mother and children. 
Erik, Case, and Jordan meet school children at Hill Palace. We saw three different groups of children visiting the Palace that day.

We will have our final dinner at a restaurant called Island Shack tonight. It's on the beach in Kovalum and it is pretty primitive, but the seafood comes directly to the beach and goes straight to the kitchen. We'll have Tandoori fish, lobster, and shrimp with lime sodas. We will sit on plastic chairs on the sand at the beach with candles on the table. You eat with your right hand in India and use the local bread to scoop up the juices so it can get a little messy. You get a bowl of warm water with a lemon slice at the end to clean your hands. The bathroom was also primitive, but it flushed! Still a step above camping. Dinner is usually at 9 pm so that's been a challenge to get used to.

I think we're all ready to come home. It has been intense, but we all agree, worth the effort. See you next week in class. Make sure you ask us about our trip and to see our pictures. 


Joyce Claterbos is a marketing lecturer at the University of Kansas School of Business.

The Enterprise Club 20th Feb 2012, Leeds Central library 6pm

The Enterprise club provides an opportunity to network and access information, support and advice on starting and running a business from set-up onwards.

Workshops will start on Monday 23rd January and
run fortnightly from 6pm – 7.45pm.

The following topics are covered:

23rd Jan Is starting a business right for you?
6th Feb HMRC-Tax and NI
20th Feb Financing your business
5th March Marketing your business
19th March Researching your business


The workshops are open to anyone
 thinking about setting up their own business or becoming self employed.

 To find out more and book into the workshops contact:

 Business and Patent Information Services

 Tel: 0113 247 8266


 The Enterprise Club runs at:
                      
 Leeds Central Library
 3rdFloor Meeting Room
 Calverley Street
 LS1 3AB
                      
          

Letters From Trivandrum

by Joyce Claterbos
At Lake Vembanad we had the opportunity to buy fish for our morning snack. Erik, Aaron, and Gordon opted for local tiger shrimp. The cook on our houseboat cooked them for us.


Today we had our first company visit! After our morning classes, we went to Technopark to visit US Technologies Global. Technopark is in Trivandrum and was the first high technology industrial park in India. UST Global is a privately held provider of IT services with facilities in five countries. Mr. Praveen Kumar, Offshore Head of Global Sourcing, described to us their strategy for building organizational vision and supporting innovation efforts of their employees. UST Global has set up three integrated systems focused on supporting innovation. We were able to visit The Apple Tree Lab, “an innovation gym where professionals are invited to experiment without fear of mistakes.” The company also has 'Eureka!',  UST's Idea Management System and 'Open Minds', a collaboration space on the Web.
A few of us had an opportunity to captain our houseboat. Kissan Joseph had his turn at the wheel.
We then visited Veli Tourist Village, a park on a lake. Children often come up and ask us where we are from and want to shake our hands. We had just enough time to make a quick trip to Shanghumughom Beach on the Arabian Ocean to watch the sunset.  (http://trivandrumdistrict.blogspot.com/2010/11/shanghumughom-beach.html) No swimming suits for the Indians here! Women in their shalwar kameez and men in lungis (traditional dress) watched their children play at the edge of the waves. The beach is orange sand and the waves were red as they come up on shore. Beautiful! 
-----
Nick was the first to climb this convenient coconut tree and pick a coconut. He then dropped into the lake after we checked the water depth to ensure it was deep enough.


A busy day! We spent the morning in the classroom studying innovation with Proj. Rajeev Srinivasan. We learned that India was the source of many innovations over time, including mathematics and natural medicine. After lunch we visited Terumo Penpol, a medical products company (http://terumopenpol.com/). We had to don sterile gear to tour the production line. This Indian-Japanese partnership produces 25M blood collection bags a year. Our discussion with Managing Director C. Balagopal covered the challenges facing businesses in India. Terumo Penpol has a very active corporate social responsibility agenda, supporting the causes of blood donation and primary education.

Joyce Claterbos is a marketing lecturer at the University of Kansas School of Business.

Conversations from Trivandrum and the India Business Team

by Joyce Claterbos


I’ll be sending a series of short descriptions of our experiences in Trivandrum, India, as we participate in the India Business Study Abroad Program. For most participants, this is their first experience abroad.

We all arrived safely in Trivandrum at 3:30 am local time after 16+ hours on three planes. The only casualties of the trip were two pieces of luggage, one wounded and one missing in action but due to be recovered today. Adjusting to the time change will be challenging since Trivandrum is about 11 hours ahead of Lawrence. We’re asleep while you’re awake!
Erik, Nick, and Gordon enjoy fresh coconut water at a street vendor in Cochin.

Trivandrum is at the southern tip of India, with a tropical climate so the average daytime temperature is 80-85 degrees. It’s like being on a Caribbean island, complete with palm and banana trees! The rainy season is over so we can expect at most a few short showers, but lots of humidity. The city is the capital of Kerala, one of the 28 states of India. It is one of the most popular tourist destinations in India for both foreigners and native Indians because of its native beauty, especially the ocean beaches.

Our host organization is the Asian School of Business. The campus is still under construction, but we can see that it will be a beautiful campus when finished. (See www.asbindia.in for pictures and information about ASB). It is a private university, supported financially by investors much like Andrew Carnegie’s foundation to build libraries in the US. Our host, Professor K. Balakrishnan (Prof KB), explained that it’s quicker and easier to start a private university than to work with the necessary governmental agencies to build a public university. Our classroom is a technology enhanced case-style classroom.

The campus is located next to a new high technology industrial park (TechnoCity). Security is tighter than what we are used to, with security personnel in all buildings and access to the technology enhanced classroom restricted to badge carriers. The hostel has a 24-hour guard who knows who comes and goes at all times so we all feel very secure.

After a short organizational meeting and a meal, we all went to our rooms for some quiet time before lunch, tea at 4 pm and a trip to a local store to pick up the inevitable few items we forgot to pack.


The campus is close to the coast so after lunch several members of the group went on a “Short” walk find the ocean. Along the way they met several of the local residents.  People are very friendly! 
One of the costumed actors at Greenix, where we saw demonstrations of traditional dances and music. These costumes are essentially the same for centuries.

They were very eager to have their picture taken and help guide us on our way.

But we eventually ran out of road before we could see the ocean so we went back to the school to rest up for our first visit to the city.

Our first trip off campus showed us a vibrant moving city. Traffic in India is chaotic, confusing, and mostly uncontrolled. We were traveling to the center of the city during rush hour. We saw no traffic signals and only a single traffic officer at one intersection. And Trivandrum has 1M residents! The roads are two lane, but often cars and busses were doubled up in a single lane. And drivers, especially cyclists, were opportunistic, using the oncoming lane to bypass vehicles when there were gaps in oncoming traffic. And everyone uses their car horn. Prof. Joseph explained that Indians use their car horn as a courtesy to say, “Hello, here I am.” The hilly terrain means that roads and alleys aren’t in any sort of a grid, making for many awkward intersections. There are many local busses and every business wants a bus stop in front so the busses often hold up traffic.
Liz has some one-on-one time with one of the actors.

We visited Big Bazaar, a six-story department/grocery store. Big Bazaar is India’s Walmart. (http://bigbazaar.futurebazaar.com/indexBigBazaar.jsp). We saw some familiar global brands like Coca-Cola and Kellogg’s and many local brands and types of products that we couldn’t buy in the US.

Tomorrow, classes and company visits begin. More later! 

Joyce Claterbos is a marketing lecturer at the University of Kansas School of Business.

Leap into Action 29th Feb 2012 Enterprise event

  To read the full seminar programme and to book your free place please visit http://leapintoaction2012.eventbrite.co.uk

 Council urges business to leap into action in 2012

Leeds City Council is asking owners/managers of new start up and micro businesses to ‘save the date’ for an important enterprise event to be held on a date which only comes around once every four years – 29th February.

The ‘Leap into Action’ event is free and will provide an opportunity for businesses to see first hand what business support is available from Leeds City Council and a number of other organisations in the city. It is hoped the event will inspire and inform businesses and new start ups to help them develop and grow their businesses in 2012.

In addition the event is being held as a reminder of the huge variety and scope of information and help available from the Business and Patent Information Service of the council based in Leeds Central Library.

The day will include an exhibition area as well as a number of seminars aimed at anyone thinking about starting up or who has already taken the plunge and wants guidance on areas such as sourcing finance, business support, finding office space, tax and national insurance, how to network, protecting new products and developing brands as well as the hot topic of social media and making the best of it for business.

Simon Brereton, enterprise support team manager for Leeds City Council said:
“At a time when there is a great deal of uncertainty about what business support is available we felt it was important to highlight the large amount of useful information, a lot of which is free, currently available from the council and local organisations.

“For example it’s little known that Leeds has one of the few full-time patent libraries in the UK. An effective patent or trademark search can be a vital first step when developing a new product and can ultimately save you time and money. The event in February will also give business owners a chance to expand their knowledge of business issues and talk to some of the providers.”

The event takes place on Wednesday 29th February 2012 at the Leeds Central Library from 11am to 6.00pm.

The council have also produced an electronic guide which outlines what support is available and how to get in touch with the relevant department or organisation. The guide is available by emailing katie.dunlevey@enterpriseleeds.co.uk or calling 0113 220 6350. It can also be downloaded from www.enterpriseleeds.co.uk
The event is supported by Europe Direct.

new year new start 2012 25th Jan



at the Reginald Centre

Chapeltown Road

25th January 2012


Reginald Centre - Chapeltown 2012 new year, new start event
2011 Compton Road - new year new start event


   
get your 2012 off to a good start, come &

get some help and advice on


looking for a job
self-employment
running your own business
healthy living
volunteering
debt
learning & training
    
There will also be face painting and craft activities for the kids

light refreshments
 

Anyone attending this event can enter our prize draw – details to be announced

at -
The Reginald Centre
263 Chapeltown Road, Leeds, LS7 3EX
on Wednesday 25th January 2012
between 1.00pm & 5.00pm

 
This is just the start of the list of the organisations that will be coming together at the event to offer you information and support. Further organisations will be added:

PATH Yorkshire
www.pathyorkshire.org.uk         
Helps to develop the potential of BME people by providing vocational training, education and career opportunities
 
Learning Partnerships       
www.learningpartnerships.org.uk    
An educational charity that works with children, young people and their families

Jobshop @ The Reginald Centre
www.leeds.gov.uk/jobshops
If you are looking for work or training why not visit one of our Jobshops and find out how we can help.

Leeds City College
www.leedscitycollege.ac.uk
Find out about courses which run throughout Leeds in your local community and at a variety of levels.

learndirect
www.learndirect.co.uk
Improve your English, Maths and Computer skills by enrolling on learndirect's free online courses, supported by tutors. Chapeltown learndirect Centre has recently opened at 131 Chapeltown Road, LS7 3DU, 0113 262 3176

Nari Ekta
www.nariekta.org.uk
Offers educational and training programmes to Asian women

New Year - New Job: Get Online in 2012
Jobcentre Plus want to help you get online to find employment in 2012. Come along for advice from friendly, approachable people, which is available to everyone.

Enterprise Yorkshire
www.yourchamber.org.uk
Enterprise Yorkshire, part of Leeds, York and North Yorkshire Chamber of Commerce,
works with long-term jobseekers who have a business idea but need help to get it off the ground.

The Prince's Trust Development Award
Small grants to help young people (14-25) get into education, training or employment. Also, information about the Trust's Enterprise Programme which can help unemployed young people (18-30) that have a business idea.
 
Jobseeker’s Advice Service – Leeds Library and Information Service
www.leeds.gov.uk/jobsearch
Advice on learning and work from qualified advisers who are also Librarians
 
Business and Patent Information Services
www.businessandpatents.org
A one-stop information service to support all your business and intellectual property needs. Also, resources for researching companies to apply to and for preparing for interviews.

Everything is Possible
www.everythingispossible.eu
Specialise in offering international volunteering opportunities to young people

Feel Good Factor Leeds

www.fgfleeds.org
Promote a range of healthy living and physical and mental wellbeing activities and projects

Space2 Leeds
www.space2.org.uk
Use creativity and the arts to help people change their situations

Consumer Credit Counselling Service
www.cccs.co.uk
If you're worried about debt, CCCS can help you find the best solution

Leeds City Credit Union
www.leedscitycreditunion.co.uk
LCCU is one of the largest and most successful credit unions in the UK. It provides straightforward, affordable financial services to anyone who lives or works in the Leeds Metropolitan area. Its members are encouraged to save for their future, and in return they receive access to a range of financial services including affordable credit, a current account facility and a return on their money.
 
Europe Direct Leeds
www.europedirectleeds.org.uk
For all your European and EU information
 

This event is being organised by Leeds Library and Information Service (including Europe Direct Leeds), East North East Area Management, and LCC Employment and Skills.
For more information please contact Keith Holdich -
telephone: 0113 247 8269 email: keith.holdich@leeds.gov.ukThis e-mail address is being protected from spambots. You need JavaScript enabled to view it

 
About The Reginald Centre:
The Reginald Centre offers you a brand new larger library and access to Leeds City Council’s Customer Services Team and other services.